Growth and innovation
A 10.2% growth in sales and an 8.7% increase in jobs are forecast for 2023. Standard software manufacturers benefit from usage-based billing models (50.1% of their sales). Investments in research and development (R&D) increased significantly, especially for standard software manufacturers (20% of sales).
Sustainability as a core value
41.2% of companies consider sustainability to be central. Many develop software that helps customers to act more sustainably. There is potential for improvement in energy-efficient technologies and the use of information systems for sustainability goals.
Internationalization and export
The industry generates 7% of its sales abroad, with Germany as the main market (50.3%). Standard software manufacturers generate 23% of their sales internationally.
Challenges
Lack of time and difficulties in measuring sustainability remain hurdles. However, integrating sustainability into strategic processes offers opportunities for competitive advantage.
Conclusion
The SSIS 2023 underscores the Swiss software industry’s strong position in growth, innovation and sustainability. It remains a key driver of digital transformation.
Find out more: Visit the official website of the Swiss Software Industry Survey or contact us for further insights.
